What is POSP in Insurance & How to Become a POSP Insurance Agent

If you are planning to start your insurance business or you are already in it, then you must have heard about a POSP agent.

In this detailed article, we will cover everything about the POSP agent, and this article is very important for you if you have been searching for the following:

• What is POSP in Insurance?
• POSP full form
• How to become a POSP insurance agent step-by-step in 2025
• How to sell insurance online
• Insurance POSP apply online guide

Definition of POSP

POSP full form is Point Of Sales Person. In insurance, POSP is a person who is authorised by an insurance company to sells simplified insurance products like:

• Health insurance
• Motor insurance (car/bike)
• Travel insurance
• Personal accident insurance
• Term insurance (in most cases)

In short, a POSP insurance agent helps customers choose and buy insurance easily, digitally, and with no heavy paperwork. Think of a POSP as a trusted guide who helps customers protect their money and life with the right insurance products.

Why POSP is Becoming So Popular in India?

Because of the ongoing digital awareness and easy access to the internet to vast sections of society, people now have now become more and more concerned with the safety and protection of their loved ones, their life, health, business and more. The following changes are also responsible for the popularity of insurance in India:

• Big insurance companies have started becoming digital
• People now prefer online policies because it is quick and safe.
• Insurance is also mandatory for vehicles
• Health concerns and expenses are also on the rise, which further increases the demand for health insurance.
• The government is also promoting and pushing insurance inclusion
• Easy online earning opportunity

Let us understand the differences between classic insurance agents and modern POSP insurance agents from the table below:

As you can see, POSP insurance agents will be the future of insurance selling in India.

Real-Life Example: How Becoming a POSP Insurance Agent Changes Lives

Now, we will see a real-life example for Rohan, whose life changed drastically once he became a POSP insurance agent.

Rohan, 24, from Jaipur, finished his graduation in 2023. As the job market was tough, he struggled for months. Then someone suggested he become a POSP insurance agent. He joined as a POSP agent through a certified platform and got his online training and certification in no time.

He started talking to his friends, neighbours, and local shopkeepers. In the first month, he sold:

• 8 motor insurance policies
• 2 health plans

And earned a total of ₹22,000. This did not stop here. In the next 6 months, he was earning ₹40,000–₹55,000 per month.

All by selling insurance online and through referrals. Today, he runs his own team and earns more.

No office, no investment - just trust, service, and consistency. You can do this too. If you want to become a certified POSP insurance agent for free, you can visit our official website and get your POSP certification in a few simple steps.

Misconception vs Reality in POSP

There are many misconceptions and myths when it comes to becoming a POSP insurance agent. We will see them one by one from the following table:

As you can see, selling insurance is not rocket science. Always remember that insurance is not selling, it is helping people protect their money and life.

Types of Insurance a POSP Agent Can Sell in 2025

The following are the types of insurance you can easily sell as a certified POSP agent:

Benefits of Becoming a POSP Insurance Agent

The following are the benefits of becoming a POSP insurance agent:

Eligibility Criteria to Become a POSP Agent

The following is the eligibility criteria you need to meet in order to become a POSP agent:

• Minimum 10th pass
• Age above 18
• Aadhaar and PAN Card
• Bank account
• IRDAI-approved training

Once trained, you get a POSP certificate and IRDAI registration, and then you are ready to sell insurance online.

Who Should Become a POSP Insurance Agent?

Becoming a POSP insurance agent can be a great choice for the following:

• Students
• Housewives
• Retired professionals
• Financial advisors
• Small business owners
• Realtors
• Mutual fund distributors
• People with good social circles
• Anyone wanting to earn a side income
• Freelancers/job seekers

If you can talk to people and help them choose the right insurance, you are already a good fit.

How to Become a POSP Insurance Agent Step-by-Step in 2025

This is the MOST important section. So read slowly and carefully.

Step 1: Download the IK Partner App

Step 2: Click on Sign Up

Fill in the details and verify your number through OTP.

Step 3: Enter your Aadhar Card details

You need to enter the details and make sure it correct. Once done, you can read the agreement and click on “I accept”

Once done, your account will be ready.

Step 4: Click on “Become POSP Agent”

This option is available when you click on your profile on top left corner.

Step 5: Enter PAN card details

You need to enter your PAN card details, name, and other basic information about yourself

Step 6: Upload your documents

You need to upload the following documents:

• Higher education certificate
• Aadhar Card (Front and Back)
• PAN Card
•  

Step 7: Wait for verification

Our team will quickly verify your details and documents. Once done, you will receive an update regarding your account activation

Step 8: Download test material

Once your account is verified and active, you can download the test material, go through it and give a simple test

Step 9: Download your POSP certificate

After successfully completing the test, you can download your POSP certificate and start selling insurance and earning comission.

Extra Benefits of Becoming a POSP Insurance Agent Through InvestKraft

When you choose a POSP insurance agent through us, you get the following additional benefits as compared to other options in the market:

• Free POSP training
• Free POSP certification
• 100% digital onboarding
• Dashboard to sell insurance online
• Lifetime earning potential
• Zero joining fee
• Access to multiple insurance products, as well as loan and investment products
• Dedicated support team for guidance
• Lead management system

Important Note: To become a POSP via InvestKraft, you must first become an IK Partner. The benefits are that you get other financial products, like loans and investments to sell through the same platform.

How to Get Leads as a POSP Insurance Agent?

As we have said earlier, you do not need to "force-sell". Just build trust and awareness. The following are some of the practical ways to get more leads:

• Share your QR code and policy info on WhatsApp status daily, and reply promptly.
• Tell friends, family, neighbours. Speak in a friendly, soft and non-aggressive manner.
• Approach shopkeepers/business owners and offer them your services politely.
• Create a simple Instagram page and show your brand.
• With InvestKraft Partner, you get a free website as well, which can substantially increase your online presence.
• Promote "free insurance advice".
• Join local business groups.
• Ask satisfied clients for referrals, as insurance works mostly on referrals and trust.

And if you are stuck anywhere, we are always there to assist you in a prompt manner.

Tips to Succeed as a POSP Insurance Agent

We have some tips which we have received from our partners over the years, which can help you become a successful POSP insurance agent:

• Understand customer needs carefully. Do not interrupt while your customer is speaking and explaining things.
• Never over-promise. Speak what is in the policy.
• Suggest only the right products.
• Keep learning about product updates.
• Maintain good relations.
• Stay ethical

Always remember that the insurance business runs on trust, knowledge and service.

Conclusion

POSP insurance is one of the safest, simplest, and fastest-growing earning opportunities in India right now for the following reasons:

• 100% Digital
• Flexible
• No investment
• Future-ready financial skill
• Earn for years through renewals

And with InvestKraft, you also get:

• Free POSP certification
• Free training
• Digital platform
• Multiple financial products on one platform
• Dedicated customer support
• Free Website
• Customised QR code for easy onboarding
• Lifetime earning opportunity

Frequently Asked Questions

What is the full form of POSP?

POSP full form is Point Of Sales Person

Can anyone become POSP?

Yes - anyone above 18 years with basic documents.

How much can a POSP agent earn?

₹20,000 - ₹1,00,000+ per month depending on sales and referrals.

Is there any exam?

Only a simple assessment after training (very easy).

Do POSP agents have targets?

No. Work at your pace.

Do I need an office or a laptop?

No. Your phone is enough.

How long does it take?

You can start after training and completing the test.

Is InvestKraft POSP training free?

Yes, 100% free, but you must first become an IK Partner, which is free too.

Author: Diwakar Kumar Singh

Diwakar Kumar Singh is a finance writer and BFSI specialist with 7+ years of experience in financial content and research. He has authored hundreds of finance articles, published multiple books internationally, and contributed to research publications. A Gold Medalist MBA from IMT, he brings a strong analytical understanding combined with clear, reader-focused communication. His work focuses on simplifying complex financial topics, including IPO analysis, unlisted shares, financial ratios, and company evaluations, providing well-researched and evidence-based insights to help readers make informed financial decisions.